PPC Blog

Google has recently unveiled an exciting development for online retailers: Merchant Center Next. This comprehensive guide will walk you through the ins and outs, offering valuable insights and tips to help you harness its potential for boosting online sales.

Is your Google Performance Max campaign falling short? Don't fret! This blog post offers valuable insights into diagnosing and resolving common issues with practical workarounds and solutions.

An asset group in Google Performance Max is a collection of creatives centred on a theme or related to a target audience. The creatives of your asset group are used to assemble all of your ads for all applicable ad formats. This blog post explains what they are & how they work.

The automotive sector presents many challenges when retailing online, with a wide variety of products and diverse customer types. This blog post explains how car part retailers should approach Google Ads

Google Ads are a fast, effective way for musical instrument retailers to reach a bigger audience.

Let’s look at 10 of the most common reasons why Google Ads aren’t maximising your profitability and what to do about them. 

This guide for retailers will explain why you should advertise on Google and how to get started. Find out more to increase your sales.

How much should I spend to advertise on Google? This blog post explains how retailers should define their Google Ads budget.

Digital marketing has become a great way to spread the word, generating awareness and a route to direct sales. This post provides some ideas on how to start driving sales online.

With the introduction of voice search, we’re going to see some big changes in the way we behave both as consumers and advertisers.